ZeroTwoFour

The challenge
ZeroTwoFour is a luxury fragrance startup that makes scents that remove the scent of cannabis. When we first worked together, they needed a launch video to proudly show the world who they were, and why their fragrances were so special.
The solution
ZeroTwoFour’s scents transform your mind and space. So we created an video about the spirit of their fragrances. In it, we encouraged people to light up a candle, take a mental vacation, and replace smoke with serenity.
What we did
  • Brand video
  • Concepting
  • Art direction
  • Copywriting
  • Post-production
  • Custom Music

Replacing smoke with serenity

ZeroTwoFour’s candles and fragrances bring about a more peaceful atmosphere. In our video, we visually depicted this with a psychedelic daydream, showing all the places your mind could go after lighting a ZeroTwoFour candle.

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