The challenge
The Golden State Warriors have some of the best fans in the world. But during the offseason, the fans get quieter. The Warriors wanted to create a summer event series to bring them together. But they needed help branding it and getting the word out.
The solution
We branded “Block Party” – a summer event series at Chase Center to keep Warriors fans engaged before the first fall tip-off. We worked on everything from naming, to brand design, to signage, and made the Warriors’ summer event series look and feel as lively as it really is.
What we did
  • Branding
  • Naming
  • Logo Design
  • Social templates
The numbers

7

Logo Lockup Sizes

26

Custom icons

37

Brand Elements

24

Summer Events

Pink geometric background image