Packaging
Art direction
Campaign
Website UX/UI
Collateral
Brand video
Photography by
Julia Robbs + Kendall Mills
Packaging
Art direction
Campaign
Website UX/UI
Collateral
Brand video
Photography by
Julia Robbs + Kendall Mills
Packaging
Art direction
Campaign
Website UX/UI
Collateral
Brand video
Photography by
Julia Robbs + Kendall Mills
Packaging
Art direction
Campaign
Website UX/UI
Collateral
Brand video
Photography by Julia Robbs + Kendall Mills
Packaging
Art direction
Campaign
Website UX/UI
Collateral
Brand video
Photography by
Julia Robbs + Kendall Mills
Vella is a new sexual wellness brand, designed to put science in service of great sex.
The sexual wellness category is taking off, and we teamed up with the best new brand in the business, Vella. Working on everything from package design to website design, art direction, and their brand video. We helped launch their first product, Women’s Pleasure Serum.
Vella is a new sexual wellness brand, designed to put science in service of great sex.
The sexual wellness category is taking off, and we teamed up with the best new brand in the business, Vella. Working on everything from package design to website design, art direction, and their brand video. We helped launch their first product, Women’s Pleasure Serum.
Vella is a new sexual wellness brand, designed to put science in service of great sex.
The sexual wellness category is taking off, and we teamed up with the best new brand in the business, Vella. Working on everything from package design to website design, art direction, and their brand video. We helped launch their first product, Women’s Pleasure Serum.
Vella is a new sexual wellness brand, designed to put science in service of great sex.
The sexual wellness category is taking off, and we teamed up with the best new brand in the business, Vella. Working on everything from package design to website design, art direction, and their brand video. We helped launch their first product, Women’s Pleasure Serum.
Vella is a new sexual wellness brand, designed to put science in service of great sex.
The sexual wellness category is taking off, and we teamed up with the best new brand in the business, Vella. Working on everything from package design to website design, art direction, and their brand video. We helped launch their first product, Women’s Pleasure Serum.
Package design
The Women’s Pleasure Serum packaging was designed to be modern, minimal, and eye-catching. We chose vibrant colors that communicate pleasure and used the identifiable Vella “V” as a key graphic element to enhance the brand presence.
Art direction
We launched Vella’s flagship product with a campaign series called “For every V”, photographing the Vella “V” shape in various body positions on our models. The photo series was used for everything from social media to the website, press articles, and the brand video.
E-comm website
The website is the first point of sale and contact for most consumers right now. Because of this, we needed to make sure the full brand experience was conveyed on each page. To achieve this, we created unique UI elements, motion details, and used blocks of color to bring the brand to life.
Related projects
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